Founder & Manager

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OUR TOOLS

Here at One Step Digital, we're going to digitize from scratch, so it's no surprise that we use the best software tools available to help us do all the work.

Here's a look at what we use every day and can wholeheartedly recommend.

Technical SEO tools

Strengthen your broad SEO knowledge with the data and insights you can get from using some of the best SEO tools. However, when it comes to SEO tools being just tools, how you use them matters, and that's what makes One Step Digital stand out.

SEMLASH
SEM Rush is at the heart of all SEO campaigns for both clients and their in-house web properties. It is one of the most comprehensive SEO toolkits you can buy, offering a wealth of information in a single interface. We use it to manage SEO campaigns for our clients and it is one of their most used SEO tools. SEM Rush is a great keyword research tool, providing actionable data for almost everything you need to know about your SEO campaigns.
AHREFS
AHREFS is the perfect tool for tracking anything link related. Backlinks are an important positive ranking factor that has been constant for more than 15 years when SEO has been recognized to increase the visibility of a website in search. Therefore, it is mandatory to understand everything about it.
SE RANKING
SEO campaigns are never static and never end. Knowing where a website consistently ranks for a particular keyword or keyword phrase is a necessity, and we use SE Rankings to get a 360-degree picture 24/7 and more.
KEYWORDS EVERYWHERE
Targeting the right keywords is essential for an effective SEO campaign. Keywords Everywhere is a lightweight browser extension available for Chrome and Firefox that will save you hours of research. Keywords Everywhere "tracks" anywhere on the web and instantly knows what keywords are being used on pages for the web. This is a great tool for e-commerce SEO and for finding "quick action" keywords that can start a new SEO campaign very effectively.
MOZ
Moz is the ancestor of SEO tools. It is used to find on-site SEO errors that other less comprehensive tools may have missed (Moz provides a lot of information). In addition, you get definitive information about your Domain Authority (DA) and Page Authority (PA). These very useful metrics were created by Moz, and Moz has the last word.Keywords Everywhere "tracks" anywhere on the web and instantly knows what keywords are being used on pages for the web. This is a great tool for e-commerce SEO and for finding "quick action" keywords that can start a new SEO campaign very effectively.
BUZZSUMO
We use Buzzsumo as part of our content research process. With this platform, you can see what is being discussed on the web, as well as on Facebook, LinkedIn, Twitter, Pinterest and Google about a given topic.
SERPSTAT
Serpstat is another great SEO software suite that offers a wide range of features. It is used in conjunction with other software to get detailed information on specific rankings and additional search and keyword insights.
NIGHT WATCH
Nightwatch is an additional data point as it provides excellent rank check data that can easily generate straightforward reports and also helps clients who are unfamiliar with their SEO concepts to understand their position in terms of keyword rankings. It is used as a way to help you keep track of their placement. The interface generated is very easy to understand.
TUBE BUDDY
YouTube is the second largest search engine in the world, but only its parent company Google has more reach. This means we do a lot of marketing on YouTube and that marketing includes making sure every video posted is SEO friendly and entertaining. TubeBuddy is a very comprehensive tool that helps you do this faster and more efficiently.
HOTJAR
The customer experience, and the customer journey, are a big part of the success of any website's conversion process. Hotjar is a conversion rate optimization solution, and we use it to help us better understand how visitors interact and engage with a given website.
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Practical and productivity tools

Knowledge and creativity are hallmarks of the One Step Digital brand. These are some of the tools we use to help us make the most of the talents we have and improve them even more.

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